Monday, 13 January 2020

When You Hit The Jackpot in the USA: What Happens Next?

Slot Machine Winners
So, you've hot the JACKPOT! 

Wow! It's every gambler's dream. But you may be surprised to learn that you can't collect your money and walk off into the sunset. Well, not just yet.

8 Things You Will Have Think About

1) Resident or not of the US you have to complete a tax form.

That's right. No escaping the RSA as they want a slice of the money pie. Get ready for the W - 2G form. It's a special document for ''certain gambling winnings''. If you have lost money gambling before you may be able to deduct the money owed. Well, if you kept a record of your winning and losing. Unlikely, hey. 

2) You're Being Watched

Big Brother is watching you. So your name isn't Winston Smith but as soon as you hit the jackpot a casino worker will be hurrying towards you as a signal has been sent to a monitoring room. They will need to verify your win. Sometimes machine malfunction and they don't want any jiggery pokery. Basically, you will need to have ID else you won't be getting a cent. Non residents will have to use their ID and pay a different amount of tax. Casinos have been known to keep winnings for years until all the boxes have been ticked. 

3) Over $5,000 - Wait A ''Minute''

OK, so you win big. Up to $5,000 you are likely to be handed a bundle of cash but if its millions you won't see someone careering down the isle with a wheelbarrow filled with $100 dollar bills. The thought. Yes, please. Unsurprisingly, you are likely to be paid with a BIG cheque (or check as they say in the US). Casinos do like paying you cash. The reason, you might carry on playing and give some or all of it back! Also, you will be checked to see if you are legal in their state. If for whatever you have been excluded. Bang. You won't get a shiny farthing. This exclusion is usually placed on gambling addicts and if they casino allows such players they can be fined. Imagine losing all your money and then strike the jackpot and not given a cent! 

4) You May Not Get All of Your Win

How come? Well, when you win it has to be verified. Hold your breath. The dreaded malfunction could stop a rhino in its tracks. As you may have read with a big ''winner'' from New York winning $43 Million doesn't mean you are a WINNER. 

5) Win More Than A Million - You Get Part Of Your Money 

So you get the bulk of the cash. Rightly so. However, the casino may offer you an annual fixed sum. It might be the smarter choice. We all remember what happened to Michael Carroll when he won the National Lottery. It may help you look after your money and reduce the hefty tax bill. Not all bad then. You have 90 days to make your decision so I'd do it was some 5 star hotel in Hollywood. Helps you think better. The casino will be on your back and trying to promote the hell out of your win so make sure you do what is good for you. Just think of all those hangers on who will remember you from school days. 

6) From Now On When You Bet - You Will Be Under Suspicion

Right or wrong - a big winner could mean you got lucky or an incredible thief. The majority are the former. However, the casino will be taking note of your every move, just in case lightning strikes twice. 

7) You Might have To Wait For Your Cash 

If you win BIG BIG MONEY you will have to wait a while for your wonga. Money doesn't grow on trees even in Las Vegas.  After all the checks have been made they will usually get you the cash in a few hours. However, some slots are paid out by the manufactures and that can take several weeks. OK, don't go buying the Lamborghini just yet. 

8) You Don't Realise How Lucky You Are

Just think how many people lost for you to get that big win! For instance, a slot machine with 64 stops on each real pays out 1 in almost 300,000. Blimey. And most machines have a lot more stops than 64. In general, slot machines take 25% of the money so if you win $4 million the casino has probably made $1 million overt hat period of time. It is virtually impossible to cheat slot machine although it has been done. 

Related story: Brilliant Russian Slot Machine Cheat

Sunday, 15 December 2019

Marketing Strategies To Drive Business Into Casinos

Marketing Strategies To Drive Business Into Casinos
Carrying out an effective Casino advertising is tough than it usually seems. Here are a few Casino marketing strategies, tricks, tips and ideas that will drive business into casinos. 

The marketing strategies are: 

Begin with proper planning and homework. Let's begin with the giant in the room. It's always beneficial to have a proper plan before executing the casino marketing strategies. Without adequate planning, it is like wandering on a barren road aimlessly. To make the promotion of the casino successful leaving all other aspects, we need first to plan What we are trying to do? Reward the loyal customers? Increase the budget on customers? Rise the Visits or start Acquiring new customers? Once we fix our aim and we settle on our Goals, the process gets more comfortable. We should design an adequately balanced marketing calendar consisting of a combination of bulk and targetted marketing strategies. Goals can be of many types. Sometimes the plan may have the aim to increase the revenue. At other times the idea is to lift a particular area or a specific period in a day. We should not plan on starting with how much to spend or how much should be the expenditure on the budget. So proper planning is very much essential for marketing strategies to drive business into casinos.

Determining the process for Measuring achievement.


After making an adequate plan, it is very much necessary for us to learn what the term success means and we must determine the methods for achieving success. This process is a bit tricky phenomenon. We must be confident enough to isolate the base business; this is because many times promotions are not driven by traffics. In traditional calculations, it results that we primarily focus on casual factors like client gratification and adaptation.if we determine the rate of success in advance then it becomes very easy for executing the marketing strategies in an efficient and systematic process. We should be very practical and identify beforehand the methods for measuring the success in advance.

Know the Customers. 


After framing an efficient plan, determining the success in advance, the next step is to identify the client group, the demographic regions where the customers are most active. To
identify the perfect day, the best process to convey the message, the best way to showcase the game through advertising is to know and research the clients. The marketing policy is useless if the customer has never heard about the advertisement and is unknown about the facts and figures of the casino. It would result in a flop marketing policy. If we take an example that the target clients have no employment for full-hour and the drive time is too short, then the marketing policy would not boost even fifty per cent. Similarly, if we do the market research sincerely and get to know through client demographic that the perfect day to make the most significant move on money is Thursday. Then the occupancy of clients and revenue generation catalyses by more than sixty per cent.

Relation With Clients And Competition Must Be Closer. 


After planning, determining the success ratio and knowing the customer group the next important step for efficient casino marketing strategy is to maintain a close relationship with the clients along with keeping close competition. The more we know about the game, the better we get to plan and execute proactively. By following a close eye on the social media platforms like facebook, twitter, newsletters and essential websites we get to identify the details of promotional events comprising both big and small along with the pros and cons, the strength and weakness of the competition which results in the possible influence on the casino business. By following this, we can act on market strategies to drive business into casinos.


Branding The essential strategy to catch the market is branding. 


Branding increases attractiveness and helps in generating goodwill, but we need to keep in mind that if our brand name sounds and looks alike as our competitors brand name, we might have created a blunder and spent our money to showcase our competitors instead of promoting us and giving our competitor the market. Branding attractive colours, crest type, name, sound tone, etc. We must keep in mind that the message that to be spread to the clients through promotion must be in our voice.

Creating An Atmosphere Of Suspense


Gamers generally prefer a high index for risk-taking factors. Many of us like typically suspense therefore our clients also enjoy the virtue of mystery. Instead of creating a typical casual marketing policy, we must build suspense which will help as a catalyst to create excitement thus promoting popularity among the clients. Using uncertainty full of difficult challenge or adventure, the clients get occupied and more motivated thus leading to more participation. Another advantage of using suspense in marketing promotions is cost-effectiveness. It is pervasive and helps in regulating the budget.

Deliver The Message Wisely. 

If we are interested in advertising through participation in a mass promotion, it is always efficient to spread your message via mass media. When we talk about a targetted advertisement, the marketing must convey our message directly to the targets or the clients. If we think about turning a vast media promo into a strategy, say it is displaying a prize consisting of a car for the winner or any other exciting award. The target audience would try it out to test their destiny. 

Theatre and mass media.

In this modern society, everyone is busy with their own life. The clients, hosts, the working staff everyone is junked in the hustle bustle of the globalisation. With the evolution of smartphone and technology upliftments text messages, emails were primary platforms for promoting the policies. But nowadays the inbox is bombarded with lakhs of promotional emails and text messages. Clients rarely go through those emails and texts, so it has become a flop idea. To overcome this severe issue, advertising on media platforms can be much more effective. Using theatrics like drama, dance, music, etc. in advertising helps in spreading the message more conveniently. Customers get attracted to it and result in target the customers.

This casino marketing strategy mentioned above can be useful to drive business into casinos.

Tuesday, 15 October 2019

How to manipulate a Slot Machine

A slot machine came into the picture in the 1890s in Brooklyn and since then, there have been a ton of innovations to this machine. They were first seen in bars where free beer, candy bars and gums were given away in the form of winning. This further led to owners of the machine handing out money personally because the machines weren’t equipped enough to dispense money. 

In the 1960s, almost six decades, the small innovations led to an electromechanical slot machine that did not any human intervention. A player would put in a nickel, pull the lever and if he’s lucky, money would roll out clinking. Video screens were added, the backend processors became faster and soon a self-reliant machine came about. 

Similarly, online casinos too developed a system. In this system, however, nothing fits into a pattern. Everything was randomly decided and there is no log maintained to back-track a player’s performance. 

See pictured. Take a look at this Bally ''Honey Money'' Slot Machine for sale online.  

One could win big multiples in a row or lose sorely throughout the day; there’s no telling to how it works. The reason is pretty simple. All the online casinos use a set of algorithms that employ the Random Number Generator (RNG) concept. The only thing that matters here is the second at which the mouse click is encountered and the RNG then determines what symbols appear on the screen. 

There are a number of things one could do to win money online. Let’s first take a look at some of the things we could do online: 

1. 

No deposit bonuses: These are practically free money. Many sites offer an entry bonus to lure a new user and this is in the form of money. This helps a player to play online slots for free and also understand how the game works. 

2. 

The Loose Slot: The term loose slot came about when mechanical slot machines back in the day had some mechanical fault that would make the slots a bit ‘loose’. These were exploited to dispense more money. In today’s world of online gambling, there’s still some truth to this concept. A lot of online slots pay out quite frequently. Keeping a close eye on the one that does so helps in increasing the chances of winning. 

3. 

Local and Network Jackpots: A local jackpot is created by a specific casino and the money is generated by only those players that are participating in the slot game. In other words, it’s a local game and no one outside is involved. A network jackpot pools money from multiple online casinos and therefore offers a mega jackpot. It is important to remember that not all online slots are created equally and therefore, it would be recommended to go for a local jackpot. 

Manipulating a Slot Machine: 

Let’s get to the thick of it. If a slot machine is properly designed with true Random Number Generators, they are theoretically unbeatable. Like mentioned above, there is no pattern to the system and it is impossible to guess which number might work the charm. 

There have been cases in the past though, where people have managed to bypass into the system and “tweak” it in their favours. Some of these cases are of pure theft; a slot machine’s hardware is messed with or the casino insider lends a hand to manipulate and get away. In other cases, luck comes in handy. Someone finds a glitch in the system and takes away more than they deserve. 

Well, beating a slot machine is very, very tricky. There is a lot of patience that goes in and it will be truly tested. Here is a way that could be effective in overcoming the obstacle: 

1. 

Always claim the bonuses that casinos give. These are not the free spins but the bonus money a casino gives you upon entering. It allows you to try the strategy with real money and yet save it if you lose. 

2. 

Hitting a losing spree is good in a scenario like this. When this occurs, increase the bet but remember to not go over-board. Do not try to increase it by 10 times; take small steps and double it. 

3. 

Every casino works on a factor called Return to Player or RTP. It is the amount of money a casino is supposed to return to the players. By players, we do not mean individuals but the public in general. The RTP number determines how much profit a casino is going to make. This is indeed the driving figure for every casino and no casino would wish to function without it. 

4. While choosing a game, always go for one with high RTP. Most game producers do not provide the RTP publicly and it can be a bit of a struggle in getting these numbers out. A little research will, however, be very helpful. To summarize, beating an online casino game is of sheer effort. There are so many things that go into devising a game and thereby, many precautions are taken. It takes a lot of time in research to be effective.



Sunday, 1 September 2019

A Step-by-Step Guide To Playing Video Poker For The First Time

You must have heard about video poker a lot and so you decided to try your hands on one, but, not sure how and where to start. We will guide you through the whole thing, but first, let’s give you some details about the inception of the video poker. 

Video poker is not a new thing that has hit the gambling world; instead, it has made its presence felt since 1970. Obviously, it was not the same as it is now, but the basic concept of the game has remained intact. 

History of video poker 

In the 1970s, a primitive form of video poker came into existence in the land-based casinos. During that time, the video poker machine was known as ‘Poker-matic’. The journey of Poker-Matic started in the casinos of Las Vegas. Dale Electronics introduced the Poker-Matic for the first time, but Si Redd was the one who tried to promote it. As it was a new concept, therefore, it was not welcomed by the casino executives and let Si Redd have the patent. 

People started taking interest in the game and soon it became a popular game in the casinos along with the slot machines. 

Step by step guide of playing the video poker 

The best thing about video poker is that more or less they all follow the five card poker guidelines. Therefore, it won’t be too hard for you to pick up the game. The only thing that is different between the two is that in the classic poker, you play against an opponent and here in the video poker you will be pitted against a computer or machine. 

  • Rules of the game 

You will come across five random cards and from there you will have to decide which one you want to keep and which one you want to discard. The action can be completed by tapping on the screen or just by clicking on the card. Now that you have decided upon the card, you will have to hit the draw button to start your game. Once you hit the draw button, a replacement card will be provided for the ones that you have discarded. The combinations through which you win a standard poker game are also applicable in video poker as well. The most interesting part of the video poker is that there will be no restriction on time. You can take your own sweet time here to complete the game. 

  • Pay Tables


Pay table is the payout list of specific hands. The pay table can be accessed on the machine only and it will also help you in making decisions while playing the game. Among the six columns that are there on the pay table, the left-most column gives you the information about the hands and the other columns are the size of the wager. If you want to know, how many coins have been inserted for starting the game, you can look for the other five columns. This pay table gives a clear picture of the payout associated with the hand matching the number of coins gambled. Depending on the gambled amount the hand either increases or decreases. 

  • Different types of video poker

Deuces, Joker’s Wild, Multi-play Poker, etc. are some of the popular video poker games that you can enjoy depending on your preferences. In ‘Deuces’, the number two card always serves as the wild card and in the Joker’s Wild, the Joker card is the wild card. Utilizing these cards, the players can get several combinations of hand. Jacks or Better is another popular game that you can try your hands on. The Multi-play video poker games include different versions like One Hundred Play, Ten Play, Triple Play, Fifty Play, Five Play, etc. 

  • Keeping an eye on the pay table

Lots of information can be garnered from the pay table, so it is imperative that you pay attention to the pay table. The best thing about video poker is that here you can actually conclude the payout prior to placing your first bet. It is one of those games where the house edge is the bare minimum. Therefore, if you check the pay table and come up with the perfect strategy, then you can actually emerge winner with complete profit on initial investment. 

  • Practice hard

It is always better to play demo games before you bet with real money. There are several video poker games online where you can play for free. Once you get a hang of it and is good at strategizing your game, you can bet with real money. 

It is always good to have some fun with the cards and when you are winning, it is the best feeling in the world. Always remember to strategize your game perfectly, so that when you start playing video poker, you start with a winning streak.

Saturday, 17 August 2019

Do Casinos Track Your Losses?

Do Casinos Track Your Losses?
How much does a casino know about its players? All modern casinos require their players to use ‘Player Cards’ which is a system designed to get a hold on them. This tells them who is playing their machines, what machine they are playing, how much money they are wagering and how much time are they spending on each of their machines. 

In the slightly older times, casinos had to employ a really intricate system of surveillance cameras, personal and other tracking devices to keep an eye on their players. This came with a lot of tediousness. Not only did they have to alert throughout, they also had to be smart & vigilant enough to track some of the more carefully planned errors. 

Over time, casinos starting pushing the player cards in the garb of loyalty programs. Players were encouraged to buy such cards so that they could avoid buying coins, paper money or tickets. This was originally inspired by the credit card and airline card systems where rewards (food, rooms, gifts, cash, free play etc.) exist but every kind of behaviour is also recorded. 

The membership is always free and each player is issued a card when he or she signs up at the players’ club booth. The machines too were modified later to include card readers so that every member inserts the card to initiate a game. Casinos, at the end of all this, are able to get a definite sense of their customers by using complex programs that sort through data. All of this is then broken into demographic detail, an analysis of behaviour of sorts, which allows them to modify or introduce new offers. 

The player analysis also helps casino draw generics and target players accordingly. For example, retired men and women under 30 have similar proclivities when it comes to gambling. This information is especially gold for casinos who can devise and innovate for these needs. When this cloud of data is enquired, an animated sense of behaviour is realized. 

The data analysis tells them how to approach a gambler individually and also where they fit collectively. Where they’re at that evening, what they are likely to do next and the whole profitability factor. Casinos, to put in simple terms, are not particularly interested in a player’s win/loss record but the design of their game-play and how they can be targeted. 

The whole deal might seem very sketchy and a bit intrusive too. But there are quite a few advantages to using a player card: 

Free Slot Play: Every casino offers free slot play reward when a player signs up newly. This allows players to try out a few slots and get their heads around how things work in a casino. These rewards are usually loaded into the card by default. 

Complimentary Gifts: Casinos offer gifts in many ways to encourage loyalty on the player’s part. These gifts are often interesting and useful that tends to showcase the personality of the place. There’s usually a team dedicated to these aspects of casino that put in good thought. Free drinks to gas cards, the gifts range according to individual tastes. 

Travel: Many casinos offer travelling as a complimentary gift that usually includes visiting a sister casino. The lowest tier players too are offered in many cases where a short trip, usually a bus ride away, is offered along with the stay. 

Tracking of Losses: 

One thing is for sure. If you’re a frequent visitor and enjoy a bit of gambling every now & then, it is imperative to keep a track of your gambling winnings and losses. This helps you to deduct losses because the government mandates to provide tickets, statements, receipts or any other form of proof that acts as acknowledgement. 

Gambling winnings are certainly taxed like regular income. Every time you cash in a slightly large amount in chips, you are asked to show your ID and fill out a tax form. The government however allows you to deduct your losses from the winnings but not more than the winnings.

It is therefore highly important to have clear idea of where the losses have occurred and to ensure a proof of sorts resides with us. Let’s say you get lucky and win really big. To reduce your taxes, you would want to reduce your losses from the gambling winnings. If there is no document around that supports your claim of having lost so much, there’s no way the government is going to believe it. This is where the player’s card comes in very handy. Every casino that gives out this card will require you to swipe or use it all the time. Casinos are then able to track your performance and maintain a record of wins and losses. Thereby, when the taxing time is around, the casino can give a detailed account of losses.